[e-drive][JOB: MARKETING AND COMMUNICATIONS DIRECTOR, MONTREAL]

Kevin Patrick Robbins kprobbins at caea.com
Fri Mar 28 11:12:11 EST 2003


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 JOB: MARKETING AND COMMUNICATIONS DIRECTOR
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Saidye Bronfman Centre Theatre [Montreal]
Marketing and Communications Director
Full-time, Permanent. Immediate.


MANDATE:
To develop and execute effective marketing and communications strategies
for the English and Yiddish Theatre season working directly with the SBC
Theatre Artistic Director. To ensure quality control for all SBC Theatre
printed and Internet materials.


SELECTED RESPONSIBILITIES: MARKETING
* research, develop and execute approved marketing and promotional
strategies for the annual Theatre season subscriptions campaign and per
production; provide support to the Theatre Sales Director in
establishing group sales strategies, sales promotions and related tools.

* design, control and reconcile Marketing and Communications budgets.

* in conjunction with the Box Office Manager and the M.I.S.
co-ordinator, develop and manage an effective recording / tracking
system of promotional initiatives and single ticket buyers to create and
/ or improve direct marketing strategies.

* develop and maintain databases for theatre (suppliers, prospects,
related community and cultural organizations, and media). 


SELECTED RESPONSIBILITIES: COMMUNICATIONS
* research and secure media sponsors for the Theatre season; liaise with
Centre director to ensure consistency and efficiency of sponsorships and
promotions.

* develop and execute media and public relations plans for each play of
the Theatre season and Centre-wide events that include the Theatre. 

* write, edit and proof-read copy for all Theatre promotional and press
materials. 

* produce media / publicity reports and press kits for each production. 

* write marketing aspects of grant applications and reports.

* research and develop specific marketing and e-commerce applications. 

* research and development of strategic opportunities to enhance the
branding / profile of the SBC Theatre. 


 
ESSENTIAL SKILLS AND ABILITIES:
* Marketing and Communications degree or equivalent

* 3-5 years of marketing and communications experience in the Arts 

* knowledge of media 

* excellent verbal and written skills 

* spoken French 

* excellent organizational and planning skills

* strong interpersonal skills

* ability to work under pressure and meet deadline

Those interested please email theatre at saidyebronfman.org and put
Communications Director in subject line or fax 514-739-9340 Attention
Theatre Department. Only candidates under consideration will be
contacted.
 

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 NOTES
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Please direct all responses and inquiries directly to the contact listed
in the e-drive notice.



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