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<div>This professional development workshop might be of interest to some of you who are looking to be more effective in your communication practices. Gina Grosenick and I will be leading this two day session and covering a range of topics including communication
& campaign planning, social media, media relations, targeting audiences, and more. We’ll even spend an afternoon conducting mock interviews. The workshop is offered through Carleton University’s Faculty of Public Affairs Professional Institute. </div>
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<div>The workshop is well suited for either dedicated communication staff or other staff members within your organization who are engaged in some form of communication activity. </div>
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<div>Details are below and you can access an agenda on the Professional Institute’s website. If you have any questions, please don’t hesitate to contact either Gina (<a href="mailto:Gina.Grosenick@carleton.ca">Gina.Grosenick@carleton.ca</a>) or myself (<a href="mailto:Derek.Antoine@carleton.ca">Derek.Antoine@carleton.ca</a>). </div>
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<div>Best, </div>
<div>Derek Antoine </div>
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<p class="MsoNormal" style="line-height:15.75pt"><a href="http://carleton.ca/fpa-professionalinstitute/" target="new"><b><span style="font-size: 9.5pt; font-family: Helvetica, sans-serif; color: rgb(31, 118, 153); text-decoration: none;"><img border="0" width="636" height="166" id="Picture_x0020_3" src="cid:image001.jpg@01D07397.0444D460" alt="http://carleton.ca/fpa-professionalinstitute/wp-content/uploads/PI-top-banner-email.jpg"></span></b></a><span style="font-size: 9.5pt; font-family: Helvetica, sans-serif; color: rgb(102, 102, 102);"><o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Presented by the Carleton University School of</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Journalism and Communications</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><o:p></o:p></span></p>
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<span style="font-family: 'DIN Bold', serif; color: black;">Strategic Communication Planning for Non-Profit Organizations<o:p></o:p></span></h3>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Date and time:</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"> 8:30 a.m.-4:30 p.m.
| Tuesday June 9 – Wednesday June 10, 2015.<o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Location:</span></strong><span class="apple-converted-space"><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"> </span></span><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">River
Building, Carleton University.<o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Enrolment Fee:</span></strong><span class="apple-converted-space"><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"> </span></span><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">The
registration fee for the seminar is $350.00 plus HST per person.<o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">The registration fee includes two days of instruction, a strategic communication planning template, morning and afternoon refreshments.<o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Target audience</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">This workshop is targeted at small to medium-sized non-profit organizations that are seeking to be more effective in their communication practices, and have recently committed or
are thinking of dedicating committed resources to the communications function in their organization.<o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Overview</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">This two day seminar will provide participants with an understanding of how important integrated communication is for non-profit organizations. It will also offer hands-on experience
with strategic, integrated communications planning.<o:p></o:p></span></p>
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<strong><span style="font-size: 11pt; font-family: Arial, sans-serif; color: black; border: 1pt none windowtext; padding: 0in;">Workshop leaders</span></strong><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">Dr. Gina Grosenick is a Carleton Professor whose research explores and analyzes the strategic communication and advocacy practices of non-profit organizations to achieve social and
political change.<o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;">Derek Antoine is a PhD Candidate and Instructor in the School of Journalism and Communication with extensive experience in the non-profit sector at the local, provincial, and national
levels.<o:p></o:p></span></p>
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<span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: black;"><a href="http://carleton.ca/fpa-professionalinstitute/" target="new"><b><span style="color:black;border:none windowtext 1.0pt;padding:0in;text-decoration:none">Visit us here for
more information and registration options</span></b></a><o:p></o:p></span></p>
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<p class="MsoNormal" style="line-height:15.75pt"><span style="font-size: 11.5pt; font-family: Arial, sans-serif; color: white;">•<a href="http://carleton.ca/fpa-professionalinstitute/courses/non-profit/" target="new"><strong><span style="font-family: Arial, sans-serif; color: white; border: 1pt none windowtext; padding: 0in; text-decoration: none;">Find
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